เนื้อหาโดยย่อ
Operations and Supply Chain Management for MBAs by Jack R. Meredith and Scott M. Shafer offers a concise yet comprehensive overview of core concepts in operations and supply chain. The book is designed specifically for MBA students, linking theory with managerial practice. It emphasizes strategy, process design, capacity planning, and quality management. Supply chain topics include sourcing, logistics, and global operations. Case studies and examples demonstrate real-world applications in various industries. The authors highlight the importance of aligning operations with business strategy. An essential text for MBA learners aiming to strengthen decision-making and leadership skills in operations.